Seven in ten wouldn't have reported before. Now they do.
Within the first year, CalmER changed how Amazon's corporate workforce reported concerns — across 51 countries, on the employee's terms.
said they wouldn't have reported through any previous route
countries live in the first year
engagement — vs a ~29% industry benchmark
“Seven in ten people told us they wouldn't have reported through any route we had before. That's not a feature win — that's a culture change we can measure.”
Workplace Investigations, AmazonWhy concerns stayed unreported
Amazon needed a platform that could address every barrier to speaking up at once — and scale to 350,000+ corporate employees across every subsidiary and region. Nothing in the existing toolset came close.
Co-designed with employees, launched where they already were
The global launch was phased — AMER, then APAC, then EMEA — supported by 62 group presentations, internal channels, and physical marketing: posters, badge tags and QR codes across buildings worldwide, so the channel was visible exactly where employees were.
Concerns that would previously have gone unreported now reach investigators in minutes — anonymously, securely, and on the employee's terms.
From speak-up channel to people-risk intelligence
Amazon continues to expand CalmER's footprint — rolling Incident Management and Risk into more of the business. The next horizon is connecting people-risk signals to operational response, so concerns don't just get heard — they get acted on, everywhere.
Sector: Frontline & blue-collar — large-scale distributed operations. See how Safe Workplace is used across this sector.
See it on your world.
Book a demo and we'll show you CalmER against a scenario from your organisation.
- Policies drafted, in date, and proven read by every member of staff
- Incidents actioned, with learning documented — not just logged
- Audits, risk and training connected, findings tracked to closure
- A one-click evidence pack for every one of the five key questions